Tailor-made for emerging to mid-market brands
Facilitating accelerated brand growth and innovating customer relationship management.
Our Marketing Practice
Our Marketing Team develops tailored strategies that drive brand growth and foster lasting customer relationships. By combining data-driven insights with omni-channel strategy, we help brands connect with their audiences in meaningful ways. Whether through email & SMS marketing, targeted on-site experiences, or loyalty and subscription, we ensure every effort is aligned with business goals to deliver measurable results.
Our approach to Lifecycle Marketing combines personalized on-site interactions with data-driven lifecycle strategies to nurture and retain customers. By leveraging automation, segmentation, and targeted communication, we create meaningful connections that enhance the customer experience at every stage. By leveraging our expertise in technology, design and strategy, we bring insights to action through omnichannel marketing activation.
Get In TouchFull Service Email & SMS Program Management
Managing end-to-end lifecycle marketing programs.
ESP Migrations, Klaviyo Onboarding & Platform Setup
Supporting migrations to Klaviyo ESP; data and list management, technical set-up, and integration support.
Contact Acquisition & List Growth
Optimizing on-site sign-up forms and ongoing list growth strategies.
Content & Promotional Calendar Management
Developing and managing campaign calendars and alignment with global marketing strategy.
Behavioral Triggered Automations
Advanced automated flows, increasing conversions at key points of the lifecycle.
Lifecycle Marketing Strategy & Roadmap Planning
Expert-level strategy to drive incremental lifecycle program growth and future planning.
Design & Development
Award-winning user experience (UX) and design paired with top-quality campaign production.
Technical Support
Access to Elite Klaviyo Customer Support as well as Domaine's expert Engineering Team.
Deliverability Monitoring
Ongoing CRM program health management, including list cleaning, IP / domain warming, and segmentation.
Loyalty & Subscription Strategy
Supporting vendor selection, program set-up, and communication strategy to increase lifetime value (LTV).
Reporting & Analysis
Ongoing deep-dive reporting with strategic, actionable insights for CRM programs.
Our B2C CRM team is bringing personalized omnichannel experiences to life on and off site to drive incremental engagement and conversions through targeted Personas. Our industry-leading, innovative practice combines the Domaine Site Experience with the Klaviyo Group Membership API and Shopify Customer ID.
Get It TouchIntegrated CRM Strategy
Aligning tools and data to deliver seamless, personalized customer experiences.
Iterative Behavioral Targeting
Refining commerce strategies by analyzing user actions to enhance engagement and conversion.
Personalized UX & Landing Pages
Building highly targeted on-site experiences that combine strategy, user experience (UX), and lifecycle marketing services.
CRO Onsite Optimizations
Improving website performance by enhancing design, layout, and user experience to boost conversions.
Ecommerce Ecosystem Audit
Evaluating marketing tech stacks, integrations, and workflows to optimize efficiency and growth.
Tech Stack Optimizations
Streamlining marketing tools and integrations to enhance performance and scalability.
Persona Development & Targeting Strategy
Refining audience profiles to drive focused and effective outreach.
Klaviyo Platform Enablement
Implementation and customizations within Klaviyo to optimize email marketing and automation.
Klaviyo RFM + Persona Advanced Segmentation
Segmenting customers by behavior and persona group for targeted marketing, and analyzing customer behavior by recency, frequency, and monetary (RFM) metrics.
Roadmapping & Prioritization
(With the Domaine Strategy Team) Ongoing initiative roadmapping to optimize program engagement and conversion rates.
UX Focused Acquisition Strategies
Optimizing ecommerce design to attract and convert customers through seamless experiences.
Two leading platforms connected by the Domaine CRM Strategy.
Domaine is bringing omnichannel marketing transformation to our clients by connecting the Klaviyo platform and it's 350+ SaaS integrations with Shopify's unified commerce platform to drive incremental growth for emerging to enterprise brands.
We create component-based design systems that support dynamic content and personalization at scale. Built for efficiency, they adapt seamlessly to both emerging and enterprise brands: streamlining workflows for smaller teams while supporting global content and personalization at scale for enterprise growth.
Contact us to learn more about our Marketing services:
04.16.2025
Abandoned cart emails & SMS messages are one of the most effective tools in your marketing arsenal to recover those nearly-lost sales. With the right sequence, design, and timing, you can transform hesitation into conversion.
